Selene is engaged with global or social issues. She is early-to-mid career and highly motivated, successful and ambitious - in an emotionally healthy way. She joined the workforce as an eager, energized, young woman who wanted to change the world. She had graduated with a socially conscious degree -- maybe international affairs, political science, sociology or environmental studies.
She joined an organization dedicated to "doing good" in the world. Maybe it was a large NGO, maybe it was a government department, or maybe even a private sector company -- whatever her choice, she was passionate in her desire to Make A Difference.
She threw herself into her career and somewhere along the way she has started to feel like she's lost her way. She still believes in her organization's mission, and she wants to become a stronger leader - especially to see a better, more positive culture in her workplace, but she has SUCH a big workload and receives SO little mentoring and professional development, that she doesn't know where to get started.
So now she feels stuck and frankly overwhelmed in terms of HOW to become a more confident leader, and she's become unsure about her career purpose. Selene is a changemaker - she joined the organization to make a difference, but she can't see what difference she's making, either within the organization itself or in terms of her mark on the world.
She also works hard to balance between work and home. She is committed to her personal life - spending time with friends and loved ones. She especially loves travelling and the outdoors, and she has some kind of creative hobby - maybe it's indie music, photography, writing or even singing or acting. She may be having internal conflict, feeling like she needs to choose between her personal and professional lives. She may feel so stressed, some days she feels like just giving up on her dream of being a Changemaker. Or, she thinks, maybe she will be more fulfilled in another company - possibly even another career.
So she starts surfing LinkedIn for potential job offers.
But she's not quite ready to give up on her mission to improve the world around her. She's a changemaker looking for support in developing her own unique path to career success.